Creating a product or service means reaching newer market segments on a regular basis to increase market share. The deaf community worldwide consume products and services. However, building brand loyalty with them simply means talking to them in a language they resonate with . - Sign Language
Why Content in Sign Language?
Reach A Wider Audience
If you are in the business of creating youtube videos, or online courses, have you ever thought of a completely untouched segment of deaf learners and viewers who cannot understand your standard content and therefore do not watch your videos or buy your courses? Creating content customised in sign language will help you reach a totally new set of audience
Make Your Organization
Whether is training or on-boarding your deaf employees, creating content in Sign Language will earn their respect and loyalty towards the organization. Make your company a truly inclusive one by opening channels of communication with your deaf employees.